Editors’ Introduction: Approaching the online audience: new practices, new thinking

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dc.contributor.authorHight, Craig
dc.contributor.authorHardy, Ann
dc.contributor.authorMichelle, Carolyn
dc.contributor.authorAthique, Adrian M.
dc.date.accessioned2012-05-16T03:27:42Z
dc.date.available2012-05-16T03:27:42Z
dc.date.issued2011
dc.description.abstractConvergence culture, participatory culture, user generated content, interactive media; these are all now familiar terms within contemporary media and communication studies that have risen to distinguish emergent content across digital platforms and particularly internet-based material (whether that is the worldwide web accessed through desktop/laptop machines or increasingly, internet content accessed through mobile devices such as smartphones and tablets).en_NZ
dc.format.mimetypeapplication/pdf
dc.identifier.citationHight, C., Hardy, A., Michelle, C. & Athique, A. (2011). Editors’ Introduction: Approaching the online audience: new practices, new thinking. Participations: Journal of Audience & Reception Studies, 8(2), 554-558.en_NZ
dc.identifier.urihttps://hdl.handle.net/10289/6334
dc.language.isoen
dc.publisherAberystwyth Universityen_NZ
dc.relation.isPartOfParticipations: Journal of Audience & Reception Studiesen_NZ
dc.relation.urihttp://www.participations.org/Volume%208/Issue%202/contents.htmen_NZ
dc.rightsThis article has been published in the journal: Participations: Journal of Audience & Reception Studies. Used with permission.en_NZ
dc.subjectmediaen_NZ
dc.subjectaudienceen_NZ
dc.titleEditors’ Introduction: Approaching the online audience: new practices, new thinkingen_NZ
dc.typeJournal Articleen_NZ
pubs.begin-page554en_NZ
pubs.elements-id36817
pubs.end-page558en_NZ
pubs.issue2en_NZ
pubs.volume8en_NZ
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