Browsing by Author "Boecker, Andreas"
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Eliciting consumer preferences for certified animal-friendly foods: Can elements of the theory of planned behavior improve choice experiment analysis? Nocella, Giuseppe; Boecker, Andreas; Hubbard, Lionel; Scarpa, Riccardo (Wiley, 2012)Models used in neoclassical economics assume human behavior to be purely rational. On the other hand, models adopted in social and behavioral psychology are founded on the “black box” of human cognition. In view of these ...
Co-authors for Andreas Boecker
Andreas Boecker has 3 co-authors in Research Commons.