Browsing by Author "Douglas, Heather"
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Information and communication technology adoption and diffusion in micro-enterprises: the case of techno-savvy home-based businesses
Clark, Delwyn N.; Douglas, Heather (InderScience, 2011)The effective use of ICTs for business activities is of significant interest in a digital economy. This paper examines the adoption and diffusion of ICTs by micro home-based businesses (HBB) from an empirical study of 522 ... -
Profiling micro-enterprises: The case of home-based businesses in New Zealand
Clark, Delwyn N.; Douglas, Heather (Inderscience Enterprises Ltd, 2012)Micro-enterprises represent significant proportions of small firms in most economies yet they are not routinely profiled or studied. This paper examines business processes and activities of micro home-based businesses (HBB) ...
Co-authors for Heather Douglas
Heather Douglas has 1 co-authors in Research Commons.