Browsing by Author "Galletto, Luigi"
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Consumers WTP for wine with certified origin: preliminary results from latent classes based on attitudinal responses Scarpa, Riccardo; Thiene, Mara; Galletto, Luigi (Routledge, 2009)This article investigates preference heterogeneity of wine consumers by using latent class models based on attitudinal questions. Such responses turn out to be an important source of additional information when the goal ...
Determinants of WTP for Prosecco wine: A latent class regression with attitudinal responses Thiene, Mara; Galletto, Luigi; Scarpa, Riccardo; Boatto, Vasco (Emerald, 2013)Purpose:Under investigation is Prosecco wine, a sparkling white wine from North-East Italy. Information collection on consumer perceptions is particularly relevant when developing market strategies for wine, especially so ...
Sparkling wine choice from supermarket shelves: the impact of certification of origin and production practices Thiene, Mara; Scarpa, Riccardo; Galletto, Luigi; Boatto, Vasco (Wiley, 2013)We report the results of a study based on revealed and stated preference data on choice of Prosecco wines in retail stores close to the origin of production in Northern Italy. Emphasis is placed on ability to reconcile the ...
Co-authors for Luigi Galletto
Luigi Galletto has 3 co-authors in Research Commons.