Crombie, WinifredPaki, ManaakiRolleston, Marg2026-03-042026-03-042002-09Crombie, W. H., Paki, H. M., Rolleston, M., & Te Kanawa, A. (2002). Maori sustainable resource development: The challenge posed by the New Zealand media. He Puna Korero: Journal of Maori and Pacific Development, 3(2), 69-81.1175-3099https://hdl.handle.net/10289/18015We report here on a small-scale research project in which a number of articles and editorials dealing with governance and resource management problems were analysed. All of these articles and editorials appeared in the same national New Zealand newspaper. Half of them were concerned with a Māori organisation, the other half were not. Our conclusion is that there are fundamental differences between the two groups of articles/editorials, differences that are attributable to attempts to reinforce a normative/paternalistic agenda that stigmatises cultural difference.enAttribution-NonCommercial-NoDerivatives 4.0 Internationalhttp://creativecommons.org/licenses/by-nc-nd/4.0/MaoriNew ZealandmediaJournal Article10.15663/K10.140453021-5668