Toledano, Margalit2012-02-012012-02-012006Toledano, M. (2006). Book review: Social marketing in the 21st Century. Public Relations Review, 32(3), 320-321.https://hdl.handle.net/10289/5994This article reviews the book: “Social marketing in the 21st Century”, by A.R. Andeasen.enbook reviewreviewSocial marketing in the 21st CenturyA.R. AndeasenJournal Article10.1016/j.pubrev.2006.05.012