Xifra, JordiMcKie, David2012-12-112012-12-112012-122012Xifra, J., & McKie, D. (2012). From realpolitik to noopolitik: The public relations of (stateless) nations in an information age. Public Relations Review, 38(5), 819-824.0363-8111https://hdl.handle.net/10289/6944In this article, we explore ways to advance public relations approaches to nation building by drawing insights from stateless nations and by deploying two sets of theories uncommon in the field: the information society and noopolitik. The theoretical discussion is grounded in a study of Catalonia and we conclude by arguing for a shift of emphasis from nation-state governments to governance for both public and private actors.enGovernanceInformation societyNoopolitikPublic diplomacyPublic relationsStateless nation buildingJournal Article10.1016/j.pubrev.2012.04.005