Book review: Consumed: Rethinking Business in the Era of Mindful Spending

Abstract

A review is presented of the book "Consumed: Rethinking Business in the Era of Mindful Spending," by Andrew Benett and Ann O'Reilly.

Citation

Varey, R.J. (2010). Book review: Consumed: Rethinking Business in the Era of Mindful Spending. International Journal of Advertising, 29(5), 837-839.

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