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dc.contributor.authorGanesh, Shiv
dc.contributor.authorZorn, Theodore E.
dc.date.accessioned2011-07-24T23:35:00Z
dc.date.available2011-07-24T23:35:00Z
dc.date.issued2011-07
dc.identifier.citationGanesh, S. & Zorn, T.E. (2011). Running the race: Competition discourse and broadband growth in Aotearoa New Zealand. Media Culture & Society, 33(5), 725-742.en_NZ
dc.identifier.urihttps://hdl.handle.net/10289/5504
dc.description.abstractThe objective of this study is to understand key aspects of contemporary discourse surrounding telecommunications development in Aotearoa New Zealand after the privatization of telecommunications in the late 1980s. We identify various characteristics of discourse on competition and telecommunication and trace how competition discourse was rhetorically positioned in attempts to produce economic, political and cultural outcomes. In particular, we argue that a race metaphor underpinned discussions about competition in broadband development. The race metaphor itself was raced inasmuch as it tapped into national anxieties about Aotearoa New Zealand’s place in the ‘developed’ world in order to motivate action on broadband policy. We also found that competition discourse in relation to broadband policy exhibited inherent contradictions in promoting control, in the form of increased regulation, while simultaneously promoting freedom, in the form of ‘unbundling’. Implications for understanding broadband growth as well as competition discourse itself are discussed.en_NZ
dc.language.isoen
dc.publisherSageen_NZ
dc.relation.urihttp://mcs.sagepub.com/content/33/5/725.abstracten_NZ
dc.subjectbroadbanden_NZ
dc.subjectcommunicationen_NZ
dc.subjectcompetition discourseen_NZ
dc.subjectdevelopmenten_NZ
dc.subjectinformation and communication technologiesen_NZ
dc.subjectraceen_NZ
dc.titleRunning the race: Competition discourse and broadband growth in Aotearoa New Zealanden_NZ
dc.typeJournal Articleen_NZ
dc.identifier.doi10.1177/0163443711404465en_NZ
dc.relation.isPartOfMedia, Culture & Societyen_NZ
pubs.begin-page725en_NZ
pubs.elements-id36141
pubs.end-page742en_NZ
pubs.issue5en_NZ
pubs.volume33en_NZ


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