dc.contributor.author | Toledano, Margalit | |
dc.date.accessioned | 2012-02-01T03:18:48Z | |
dc.date.available | 2012-02-01T03:18:48Z | |
dc.date.issued | 2006 | |
dc.identifier.citation | Toledano, M. (2006). Book review: Social marketing in the 21st Century. Public Relations Review, 32(3), 320-321. | en_NZ |
dc.identifier.uri | https://hdl.handle.net/10289/5994 | |
dc.description.abstract | This article reviews the book: “Social marketing in the 21st Century”, by A.R. Andeasen. | en_NZ |
dc.language.iso | en | |
dc.publisher | Elsevier | en_NZ |
dc.relation.uri | http://www.sciencedirect.com/science/article/pii/S0363811106000683 | en_NZ |
dc.subject | book review | en_NZ |
dc.subject | review | en_NZ |
dc.subject | Social marketing in the 21st Century | en_NZ |
dc.subject | A.R. Andeasen | en_NZ |
dc.title | Book review: Social marketing in the 21st Century | en_NZ |
dc.type | Journal Article | en_NZ |
dc.identifier.doi | 10.1016/j.pubrev.2006.05.012 | en_NZ |