Mega events - The impact of the Commonwealth Games on the hotel industry
Kumar, B. & Lockyer, T. (2013). Mega events - The impact of the Commonwealth Games on the hotel industry. Indian Journal of Applied Hospitality and Tourism Research, 5, 13-20.
Permanent Research Commons link: https://hdl.handle.net/10289/7477
This research considers the factors that affected the hotel industry over the period of the Delhi India Commonwealth Games. It begins by evaluating the accommodation pre-games anticipations for hotel rooms; it then looks at what happened during the Games and the impact on hotels. The data were gathered through a number of structured interviews held with hotel senior management. The analysis used a thematic approach to understand and make sense of the large amount of data had a large impact on the overall success of the hotel during the Games period. It also demonstrates that a number of unexpected external factors also influence the success of hotel during the Games period.
Banarsidas Chandiwala Institute of Hotel Management & Catering Technology