Rugby is the national game in New Zealand and has played a significant part in the lives of many New Zealanders. More recently there has been a steady decline in the number of youths engaging with rugby (and organised sport in general), which is of concern to governing bodies such as New Zealand Rugby and Sport New Zealand. This collaborative action research study collaborated with coaches of two provincial representative rugby squads (one boy’s, one girl’s), consisting of 16-18-year-olds, where the coaches implemented a Game Sense (GS) coaching approach throughout their respective campaigns. The perspectives of the players were sought through focus groups and individual semi-structured interviews, to better understand how the learning experience was received by them. The researcher led and supported the development of the coaches through an initial workshop, observation, and feedback, as well as relaying relevant themes from focus groups, to better understand and implement GS together. The study intended to enhance understanding of a GS approach through the eyes of youth participants, with the hope that coaches and coach education may benefit and provide a practice offering that meets the needs of teens. Results suggest that players were highly engaged with a GS approach as the practice environment replicates the reality of a match through the practice design, utilising opposition, contact, and a questioning approach in practices. An underpinning theme on a culture of trust emerged, depicting how important team culture is for teenagers to engage with not only GS but also a team sport like rugby.