The Social Construction of Bottled Water Consumption in New Zealand

Simple item page
dc.contributor.authorKunze, Isabelle Miriamen_NZ
dc.date.accessioned2008-07-23T14:22:55Z
dc.date.available2009-02-13T10:32:43Z
dc.date.issued2008en_NZ
dc.description.abstractThis thesis examines the ways in which bottled water consumption is socially constructed and associated with place, nature, gender and health. Consuming bottled water is related to ideas of both sustaining the environment and the body. I explore how performances of both the environment and consuming bodies constitute each other. Consumer performances in Hamilton and various visual and textual representations illustrate spatialities, socialities and subjectivities of bottled water consumption. Geographies of consumption and feminist geographies and methodologies provide the framework for my research. I conducted eleven semi-structured interviews on the Waikato University Campus in Hamilton with participants different in age, gender and ethnicity. Bottled water advertising in international and national lifestyle magazines and newspapers, as well as bottled water websites, are also examined through the lens of critical discourse analysis. The first part of this thesis focuses on bottled water consumption in regard to the environment and explores how the natural and pure image of bottled water is currently linked to notions of green and sustainable consumption. The second part examines the embodiment of the environment in regards to sustaining healthy, pregnant, sporty, sexed and 'green' bodies while looking at gender, health, and consumer performances and subjectivities. Linking bottled water consumption to the environment and the body not only enriches geographies of consumption but also emphasises the paradoxes associated with consuming bottled water.en_NZ
dc.format.mimetypeapplication/pdf
dc.identifier.citationKunze, I. M. (2008). The Social Construction of Bottled Water Consumption in New Zealand (Thesis, Master of Social Sciences (MSocSc)). The University of Waikato, Hamilton, New Zealand. Retrieved from https://hdl.handle.net/10289/2497en
dc.identifier.urihttps://hdl.handle.net/10289/2497
dc.language.isoen
dc.publisherThe University of Waikatoen_NZ
dc.rightsAll items in Research Commons are provided for private study and research purposes and are protected by copyright with all rights reserved unless otherwise indicated.
dc.subjectGeographyen_NZ
dc.subjectConsumptionen_NZ
dc.subjectBottled Wateren_NZ
dc.subjectGenderen_NZ
dc.subjectEmbodied Consumer Performancesen_NZ
dc.subjectEnvironmenten_NZ
dc.titleThe Social Construction of Bottled Water Consumption in New Zealanden_NZ
dc.typeThesisen_NZ
pubs.place-of-publicationHamilton, New Zealanden_NZ
thesis.degree.disciplineGeography, Tourism and Environmental Planningen_NZ
thesis.degree.grantorUniversity of Waikatoen_NZ
thesis.degree.levelMasters
thesis.degree.nameMaster of Social Sciences (MSocSc)en_NZ
uow.date.accession2008-07-23T14:22:55Zen_NZ
uow.date.available2009-02-13T10:32:43Zen_NZ
uow.date.migrated2009-06-09T23:29:15Zen_NZ
uow.identifier.adthttp://adt.waikato.ac.nz/public/adt-uow20080723.142255en_NZ
Files
Original bundle
Now showing 1 - 1 of 1
Thumbnail Image
Name:
thesis.pdf
Size:
2.13 MB
Format:
Adobe Portable Document Format
Thumbnail Image
Name: thesis.pdf
Size: 2.13 MB
Kind: Adobe PDF
Collections
Masters Degree Theses